Sunday, September 30, 2012



Music video “Second Go” –LIGHTS

I found the music video to be creative because it defies the boundaries of conventional music videos, proves to be novel, and combines two vastly different art forms into a final product that really works.  First off, the music video has no editing—it’s one long shot. I have seen music videos where many scenes are filmed and then edited into one final video.  That seems to be the standard convention of how music videos are made but this one is different. It is also unscripted (the singer has a basic idea of what to do but she is pretty much free to do what she feels as she throws paint everywhere). By the way, did I mention that the video was shot backwards? The video to “Second Go” is novel in the way it breaks a lot of the rules of conventional music videos.

Lastly, the video effectively blends the two art forms of house décor and music performance into one. LIGHTS is painting a house while singing and performing at the same time. Ingenious.
 
 
 
Celeste Resendiz 

1 comment:

  1. Wait, I'm confused. What do you mean it was shot backwards? There is a reverse version on YouTube, but the music is backwards too.

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